Posts Tagged ‘Dusky Sound’
The South Island reported record visitor growth in 2015, far exceeding the North Island – and many tourism leaders believe this could be thanks to Instagram.
Lake Wanaka Tourism general manager James Helmore told stuff.co.nz that they invested a lot of time into boosting Wanaka’s Instagram presence last year.
“We’ve done everything from Insta-meets, when you get a whole lot of people coming together to take photos to put on Instagram, to hosting influencers from around the world,” says James.
The link between Instagram and the South Island’s tourism growth caught the attention of international media, with Conde Nast Traveller covering the story. Click the ‘read more’ button below to read Conde Nast’s full coverage and see some of 2015’s most beautiful South Island Instagram pics.News, Travel and Tourism News | Tagged Air New Zealand, Amazing Race, Dusky Sound, Easter Tourism Trading, Instagram, Phil Keoghan, Ramadan, South Island Tourism, Virgin Australia, Wellington Sevens |