ITC nominated for two business awards
International Travel College of New Zealand (ITC) has been nominated in two categories in the Westpac Auckland South Business Awards 2011: Excellence in Tourism and Hospitality; and Excellence in Marketing.
The awards (formerly the Westpac Manukau Business Excellence Awards) are run by Auckland Tourism, Events and Economic Development Ltd (formerly Enterprising Manukau), a Council Controlled Organisation of the new Auckland Council. They aim to recognise and celebrate excellence in South Auckland’s businesses, particularly in relation to promoting and strengthening economic development in the region.
ITC, which has campuses in Botany and central Auckland, has been a premium supplier of full-time and part-time training programmes for the airline, travel and tourism industries since 1996.
The college won the Excellence in Service Delivery and Excellence in Tourism and Hospitality awards in 2010, and the staff at ITC is thrilled to be nominated for more awards this year.
“Tourism is what we are all about,” says Managing Director Kerry Priestley. “That award recognises those who meet the needs of their customers in the industry, and that is what we aim to do by providing the best, most relevant training so that our graduates can, in turn, contribute to the industry we are all so passionate about.”
The nomination for marketing excellence is also highly relevant to ITC’s commitment to the travel and tourism industry.
“For us, marketing isn’t a stand-alone aspect of our business,” says Marketing Director Claire Huxley. “Our marketing principles run through everything we do.
“We are constantly forging new relationships and partnerships with industry leaders in the travel and tourism fields. It’s not just about attracting students to the college, but about letting the industry know what great training we provide.
“The outcome is that our students are regularly given real-world work experience at events and with travel and tourism operators, which helps them to achieve their goals in their chosen field.
“And our graduates are spoken of very highly by their employers – in a sense our graduates are our strongest marketing tool, as they are proof of the quality of training they have received at ITC.”
The award winners will be announced at a gala dinner to be held on 12 August at the TelstraClear Pacific Events Centre in Manukau